How to Use Social Media to help grow your business Social media has become a must-do activity for all businesses, but it’s especially important if you want to stay competitive. What’s the first thing you do if you want to know about an organisation? YOU GOOGLE IT- or you search for the business name on […]
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Once you’ve made the decision to prepare a Company Profile, or update your old one, you need to take some time to think about the content. Yes, there are standard formats you can follow, which provide details of your company, what you do and how you do it. Can I suggest you take a slight
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I was talking to my client Robyn recently and she commented how much she enjoys getting testimonials. Heck, we all LOVE a happy client! Robyn wanted to use some testimonials in her new Company Profile, but she wanted to know how she could make her client’s testimonials sound even more RED HOT, to say more than ‘she did a
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An engaging Company Profile is a great way to truly connect with prospective customers – and get them to buy from you. It can also help you to portray a professional image, help to establish rapport, build trust and reinforce your brand. While it’s tempting to produce a document which looks bright and shiny, it’s
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Do you want to win more business? These About Us page tips will get you started… Take a close look at the About page of your website. Does the page provide the information your customers are looking for, or is it a boring re-hash of your Company History? Whether you realise it or not, your
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We all know how important it is to make a connection with customers in business today. Did you know that powerful stories inspire customers? Smart businesses create brand awareness and influence both prospects and customers by involving them in their stories. Think about companies such as Apple computers, Boost Juice or Red Balloon Days …
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We all want to get noticed in business, don’t we? It’s how people get to know, like and trust us, then buy our products or services. Whether you’re a start-up or a business veteran, the following 5 tips will help you to: Get Noticed in Business Update Your Bio and About Page When was the
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Creative thinking isn’t always front-of-mind in business, but it can help solve problems through brainstorming, flexibility, originality and imagination. The ability to think creatively is essential in today’s fast-paced business world. If you’re able to regularly tap into your creativity and come up with innovative ideas, you’re likely to be streets ahead of your competition.
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It’s a fact: Stories Sell More! Think about a brand you know and love. Do you connect with their brand story? Many small business owners would like to get customers to buy more products or services … and buy them more often. But do we know why people buy in the first place? According to
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We all know the value of creating clients for life. But how do we convert new customers into clients who’ll stick around for the long haul…? I once read some great advice to business owners, ‘Tell them what you’re gonna do, tell them what you’re doing, then tell them what you’ve done.’ Wow, great advice!
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