Award Submission Writers Expert Tips for a Winning Entry
Expert tips to help you win a business award
Small Business Marketing
7 Reasons to Update Your Website Content
You know you need to update your website content on a regular basis. But when was the last time you refreshed your site? If it’s been a while, you’re not alone. Many business owners neglect to update their website regularly, which can be a big mistake. In today’s digital age, websites need to be constantly …
Blogging Strategy: Why Every Business Needs One
Business blogging is more important than you may realise – and having a sound blogging strategy is essential. As a business owner, you know that you need to be online and active in order to reach your target market. But what many business owners don’t realise is that blogging is one of the most effective …
How to write a winning Capability Statement
Winning new business can be tough… but with the right tools, such as a professional Capability Statement, you can get your foot in the door, build a strong relationship and look forward to the all-important handshake once you’ve won the project! In this informative blog post, we’ve answered the most frequently asked questions surrounding Capability …
7 Ways Business Blogging Can Help You Grow
Whether you’re running an online business or a traditional bricks and mortar operation, your website is your shopfront. If you want to be found on search engines and engage your readers, it’s important to regularly update your website content. The simplest way to do this is through regular business blogging – that means adding a …
Exciting Brand Update for The Professional Writer
Those of you who follow us on social media may have noticed a few changes happening in the last couple of weeks. With the business growing and evolving, we wanted to create a new look and vibe to better reflect our service offering. What’s changed? We have a bright, shiny new look for the website. …
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Raise Your Business Profile – 3 Simple Ideas
These days, business is more competitive than ever, so it’s important to find ways to raise your business profile. In this post, we discuss 3 simple ways you can get your name out there, to stand up and get noticed in your community or industry. By raising your profile, you can attract more potential clients …
Blogging for Business – 5 Pro Tips for Success
If you have a company website, have you been blogging for business without much success? Did you know? There are a few key strategies that will help your blog posts – and website – rank in search engines such as Google, increasing traffic to your website and supporting the growth of your business. Despite what …
How to Connect With Your Target Audience
Being a professional writer is all about writing to connect with your target audience. This is a skill you can learn. In fact, writing persuasive text is now taught in schools. There may be a whole new generation of copywriters coming along soon 😊. If you want your marketing to have maximum impact, it’s vital …
How to Write Client Success Stories
Mention the term ‘case study’ and most people’s eyes glaze over as their attention wanes. Simply by changing the title to ‘client success stories’, we take a whole new approach. So, what is a client success story? A client success story is an article or blog post that provides an insight into your customer experience. …