So, you want to know how to get customers to trust you and your business? Here are the details … As you probably already know, people buy from businesses they know, like and trust. Once they get to know and like your business, you’ll need to understand how to win your customer’s trust. It’s often […]
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Want to become known as an industry expert? Being known for your expertise can enable you to charge more for your products or services, it can help you to land premium clients and bring a constant flow of business your way. The following tips will set you on the right path. Get to know your
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Wondering how to write a business Case Study to show how you’ve helped a client? Not sure whether it’s the right way to go? They’re not as difficult to put together as you may think. Here are some frequently asked questions and answers about business Case Studies to help you get started. What is a
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Do you know how to write a winning Business Plan? Does your Business Plan provide strategy, direction and a roadmap of how you’re going to achieve your business goals? A Business Plan is no longer a bulky bound document that you prepare to secure finance and then use as a doorstop! Today’s Business Plans are
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Do you want to know how to attract premium clients who are willing to pay more? When I ask, “Who is your ideal client?”, a lot of small business owners reply, “Anyone who wants to buy X,” referring to their product or service. In a way, this is true. However if you want to attract
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Do you know what your Unique Selling Proposition is? As a small business owner, have you really thought about what sets your business apart from its competitors? In the crowded, busy and sometimes overwhelming business world, we all need to find a way to stand out from the crowd. When your target customer experiences more
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Do you want to know how to work with a professional writer? Many small business owners know their business operation intimately and are very good at what they do. However they may not have the skills required to attract and engage new customers… and we all want to attract and engage customers, don’t we? The
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As a small business owner, are you unsure how to connect with your customers? Establishing a strong connection with prospects and existing customers is a vital part of the sales and marketing process. I’m often asked, “What’s the secret to building strong connections with our customers?” The answer is that there are a variety of approaches
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Does your marketing help bring in truckloads of new clients? Would you like to get more engagement from your customers and win more business? Think about your marketing messages: Do you actually know who you are targeting? If you said “everyone”, you ‘re probably wasting valuable time and money chasing the wrong crowd. Instead of
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Want to know how to write the best Real Estate ads? Getting results from your property marketing can be challenging at times. Many fledgling agents are thrown in at the deep end, told to write real estate ads – often without any prior experience and sometimes using questionable English. Writing ad copy is such an important part
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