Category: Grow your business

Choosing the right business awards

Choosing the Right Business Awards Program for your Business

With intense competition in business, recognition through awards can significantly boost your company’s reputation, credibility and your team’s morale. Choosing the right business awards program to enter is crucial—it’s not just about bagging any trophy, but about finding an accolade that genuinely celebrates your achievements and aligns with your business values. To ensure you can

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Winning a business award in 2025

Winning a Business Award in 2025: Prepare now!

Having written 200+ business award submissions to date, our team is well-placed to share how winning a business award can help grow your business in 2022. With that in mind, we share the following tips to help you prepare for the winning a business award in 2025. What would winning a business award in 2025

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Business Award Submission tips

200+ Business Award Submissions: Lessons Learned

Writing business award submissions isn’t just about filling out forms; it’s an art and science that involves strategic planning, honest self-assessment and strong storytelling. Having written over 200 business award submissions, I’d like to share some key lessons to help guide you through this process.   Planning & Preparation are Essential From my experience, one

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Capability-Statement-Construction

Top Capability Statement Tips for Construction Companies

Winning new business in the building industry is no easy feat. We receive a lot of enquiries about capability statements for construction companies. In a sector characterised by intense competition and high stakes, having the right tools to demonstrate your company’s capabilities is crucial. One of the most powerful tools at your disposal is a

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Discover the power of client success stories

Connecting Through Client Success Stories

There are many ways to connect with potential clients, but none are as powerful than client success stories. As human beings, we all like to emulate the success of others. That’s why reviews and client testimonials are so powerful. What is a Client Success Story? We all love receiving positive reviews and testimonials. Imagine taking

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Website copy to boost sales, website copywriting

How Website Copy Can Help Maximise Sales

The language you use to represent your brand in your website copy goes beyond mere text; it can act as a powerful sales tool. Did you know …. approximately 75% of a potential customer’s buying choice is formed even before they contact your company. This decision is greatly swayed by how they perceive your brand,

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How to engage and connect with your clients

Engage and Connect: The Key to Building Client Relationships

It’s no secret that the lifeblood of any small business relies on the power to truly engage and connect with the people who matter most—our ideal clients. Success in marketing hinges not just on reaching your audience but resonating with them, laying the groundwork for establishing and building enduring relationships and fostering loyal customers. Taking

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How to write a winning business awards entry, award tips from a professional writer

How to write a winning business awards entry

Writing a winning business awards entry can be a challenging and exhilarating endeavour. However, trust me when I say that the rewards of promoting your business are truly worth the effort! By submitting an impressive entry, you have a golden opportunity to elevate your business to new heights and gain well-deserved recognition within your industry.

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human connection, client connection, authenticity

The Power of Human Connection

Today’s businesses have access to more data and technology than ever before. The insights provided by analytics and automation can certainly inform better decisions. However, no matter how advanced our tech tools become, there is no replacement for the immense value of human connection. In a world full of impersonal screens and digital communication, people

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Business Award in Australia, Australian Business Awards, award submission writer, The Professional Writer

Business Awards in Australia – How to Stand Out and Win

In the competitive world of business, recognition and accolades can play a pivotal role in your company’s success. One way to achieve this recognition is by entering into business awards in Australia. Winning a prestigious business award not only enhances your company’s reputation but also presents new opportunities for growth and success. In this post,

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