Achieving business awards success isn’t about luck or scratching to put together a last-minute submission. Award-winning businesses approach awards with a well-thought-out strategy, aligning the process with their broader business goals. By following a proven framework, you can increase your chances of winning and maximise the value of the recognition. Here’s a 12-step strategy to
When you’re in business, establishing yourself as an expert isn’t just a bonus—it’s a critical part of running a thriving enterprise. Raising your business profile and becoming recognised for your expertise allows you to charge premium rates, attract top-tier clients, and maintain a steady stream of opportunities. Whether you want to enhance your personal brand
A high-performing website is essential for attracting and retaining customers. Ensuring you have engaging website copy, or the words on your website, will help your business do more than explain what you do – it has power to persuade and convert visitors into loyal customers. As a copywriter, I understand the power of language in
In a world of endless choices, consumers are often overwhelmed by the sheer number of options available. This is where the power of testimonials can help your business to stand out as a signal of trust, guiding potential buyers toward reliable solutions. Let’s explore the powerful role testimonials play in driving business success. Why Testimonials
2025 promises an exciting array of business awards for women ready to gain well-deserved recognition across various industries. These prestigious platforms celebrate and elevate women’s influence, providing invaluable opportunities to showcase their achievements. Below is a detailed overview of nine Australian business awards for women, designed to acknowledge exceptional contributions and inspire continued success. 1.
With intense competition in business, recognition through awards can significantly boost your company’s reputation, credibility and your team’s morale. Choosing the right business awards program to enter is crucial—it’s not just about bagging any trophy, but about finding an accolade that genuinely celebrates your achievements and aligns with your business values. To ensure you can
Having written 200+ business award submissions to date, our team is well-placed to share how winning a business award can help grow your business. With that in mind, we share the following tips to help you prepare for the winning a business award in 2025. What would winning a business award in 2025 do for
Writing business award submissions isn’t just about filling out forms; it’s an art and science that involves strategic planning, honest self-assessment and strong storytelling. Having written over 200 business award submissions, I’d like to share some key lessons to help guide you through this process.  Planning & Preparation are Essential From my experience, one
Winning new business in the building industry is no easy feat. We receive a lot of enquiries about capability statements for construction companies. In a sector characterised by intense competition and high stakes, having the right tools to demonstrate your company’s capabilities is crucial. One of the most powerful tools at your disposal is a
There are many ways to connect with potential clients, but none are as powerful than client success stories. As human beings, we all like to emulate the success of others. That’s why reviews and client testimonials are so powerful. What is a Client Success Story? We all love receiving positive reviews and testimonials. Imagine taking
