Blog
7 Reasons to Update Your Website Content
You know you need to update your website content on a regular basis. But when was the last time you refreshed your
Blogging Strategy: Why Every Business Needs One
Business blogging is more important than you may realise – and having a sound blogging strategy is essential. As a business owner,
How to write a winning Capability Statement
Winning new business can be tough… but with the right tools, such as a professional Capability Statement, you can get your foot
7 Ways Business Blogging Can Help You Grow
Whether you’re running an online business or a traditional bricks and mortar operation, your website is your shopfront. If you want to
How’s Your 2022 Marketing Plan Looking?
Most small business owners we talk to say they’d like to generate more business and increase their turnover. After all, isn’t that
Winning a Business Award in 2022: Prepare now!
Having written more than 50 business award submissions this year, our team is well-placed to share how winning a business award can
Share Your Brand Story & Attract More Customers
When it comes to building relationships and winning new customers, one of the most effective methods is to share your brand story.
Exciting Brand Update for The Professional Writer
Those of you who follow us on social media may have noticed a few changes happening in the last couple of weeks.
Raise Your Business Profile – 3 Simple Ideas
These days, business is more competitive than ever, so it’s important to find ways to raise your business profile. In this post,
Blogging for Business – 5 Pro Tips for Success
If you have a company website, have you been blogging for business without much success? Did you know? There are a few
How to Connect With Your Target Audience
Being a professional writer is all about writing to connect with your target audience. This is a skill you can learn. In
How to Write a Compelling About Us Page
When our clients are setting up a new website, or updating an old one, they often tell us they want a compelling
Creating a Digital Product for a Service-based Business
If you have a service-based business, you might think you’re limited to selling your service rather than a product. Of course, it
How to Write Client Success Stories
Mention the term ‘case study’ and most people’s eyes glaze over as their attention wanes. Simply by changing the title to ‘client
How to Stand Out from Your Competition
Are you happy to blend in with other similar businesses or would you prefer to stand out from your competition? You want
How to win an Australian Business Award in 2021
If you want to raise the profile of your business, one of the most effective strategies is to enter an Australian Business