EXPERIENCE  |  EXPERTISE  | ENTHUSIASM

Lyndall Guinery-Smith, owner at The Professional Writer

Lyndall Guinery-Smith
Head Writer & Business Owner

The Professional Writer - Copywriting Creator Specialist

About The Professional Writer Team

Hi, I’m Lyndall Guinery-Smith. As chief copywriter at The Professional Writer, I’ve been helping other business owners to stand out from competitors, attract clients and secure new business opportunities for more than 20 years. I know my team and I can write the words to help build your business too!

Copy created by The Professional Writer is used for websites, capability statements, award submissions, blog posts, team profiles and marketing materials has contributed to the growth and success of hundreds of Australian small businesses. Building on this success, we’ve grown into what’s now a small but powerful team of wordsmiths ready to make your business communications shine!

Our mission? To help you grow your business (and increase your profits!) through excellent marketing copy and communications – delivered on time and to budget.

Your mission? To contact us now and get the ball rolling on your business growth.

When you trust us with your business communications, you’ll get more than just the words we write. Every task we complete comes with the following values embedded:

  • Approachability and willingness to listen
  • Respect
  • Integrity and honesty
  • A commitment to achieving excellent results

Want to know more about The Professional Writer?

We help you speak to your audience in a language and tone they understand.

No fancy lingo or clever word trickery, just clearly written copy that connects with your potential customers to ensure you stand ahead of others in your field.

We combine your ability to do what you do with our ability to share your skill and story to convince prospects there’s no better choice than you. Ultimately, this translates to more business and bigger profits for you!

Our client intake process allows us to get to know you and your business, so we can craft persuasive sales messages leading customers to your door.

And so you know we’re not a one-trade pony, just some of the industries we’ve written for include:

  • Trades such as construction, electrical, plumbing, waterproofing, flooring and others
  • Landscaping suppliers + installers
  • Accountants
  • Lawyers
  • Real Estate Agents
  • Commercial cleaners
  • Coaches and consultants
  • Communications
  • Security companies
  • Environmental consultants
  • Financial advisors
  • Transport providers
  • Florists
  • And many more….

We take the time to listen and understand your business and your target market, so no matter which industry you’re in, we know we can help you.

Smart businesspeople hire us for our copywriting skills – saving them precious time and effort.

Check out our testimonials page to find out what some of our valued clients have said about The Professional Writer.

More about The Professional Writer team

Each member of our team is Australian born, raised and university-educated….. and we’re all native English speakers.

Why is this important, you ask?

Because you ought to know many Australian copywriting agencies outsource writing tasks to overseas contractors and therefore Aussie nuances can be lost in translation.

We don’t, and we won’t.

With The Professional Writer, your writing work stays in Australia with skilled Australian writers. We’re passionate about this, because we’re an Australian small business too.

With the growing demand for our services, Lyndall has taken on emerging writers to assist with research, outlining and drafting some documents. Our team is growing and that means we’re able to help more clients generate more business.

Rest assured, as head writer and business owner, Lyndall will continue to oversee all projects and remain your single point of contact.

Ready to work with us? Want to ask a question about The Professional Writer?

If you’d like more information, please EMAIL US or feel free to connect with Lyndall on LinkedIn.

 

“I’ve learned that the only way you are going to get anywhere in life is to work hard at it. Whether you’re a musician, a writer, an athlete or a businessman, there’s no getting around it. If you do, you’ll win – if you don’t, you won’t!”  Caitlin Jenner