Would you like to win more business? You need a professional Capability Statement Writer…

Want to demonstrate your capabilities and position yourself as an expert in your field?  Are you presenting your business in its best possible light?

As a small business owner, you’re great at what you do but perhaps you find it hard to put that passion into words which engage, empower and inform your potential clients. That’s where a professional Capability Statement writer can help.

Our head writer, Lyndall Guinery-Smith, has been a professional business writer for more than 20 years. During this time, she has gained comprehensive knowledge and expertise in writing about all types of businesses in an appealing, informative manner. She regularly collaborates with small business clients across Australia to help them put their best foot forward and win more business.

What is a Capability Statement?

A capability statement is a concise, factual summary of your company’s core competencies, achievements, critical skills, expertise, accreditations, products/services and associations. It may also include your USP (Unique Selling Proposition), profiles of business owners and staff and testimonials from your clients.

This document outlines what you do, your point of difference and what makes your company the best choice. This document can be used to communicate this important information to potential clients, government agencies, key stakeholders, potential suppliers or future employees.

The most effective capability statements are powerful documents which promote your business, reinforce your brand and the value you provide to potential clients.

Single page Capability Statement


You may need just a one-page statement such as: Sample 1 or Sample 2. This format is often used as an integral part of tender documents.

To write your statement, we need to find out what makes your company tick. We’ll send you some questions for your consideration, then we’ll set up a time to chat over the phone. Turnaround time is usually 7-10 business days after the interview, depending on our team’s workload at the time.

The fee to write a professional single A4 page document is $450+GST.


You can write it yourself with our help using our innovative CAPABILITY STATEMENT KIT.

We make it easy to create your statement quickly, so you can submit it to potential clients.

5-6 page Capability Statement


For a more detailed description of your business, a 5-6 page document may be more suited to your requirements. You can choose to include items such as:

  • Business Overview
  • About Us (mission, core values, vision etc)
  • Products or services you provide
  • Core competencies
  • Experience/track record
  • Organisational chart
  • Team member profiles
  • Client testimonials
  • Contact details
  • and any other important information you wish to include, however, you are limited to 6 pages.

Photos can be included where appropriate. You may choose to print these documents in-house or have your Capability Statement professionally designed, printed and bound.

To have a professional 5-6 page capability statement WRITTEN FOR YOU, the fee is $850+GST.

If you have more information to cover, ask for a quote based on your individual content requirements.

Ready to get work with a Capability Statement Writer? Want to know the next step?

Email us now to discuss your needs and book your project in.

To prepare a professional document, please allow a minimum turnaround of 7-10 business days. However, this may vary, depending on my availability at the time. Book early to avoid disappointment.

Samples of various types of documents are available on the Writing samples page.

If you’d like to know more about the results we’ve achieved for my clients, please check out our Testimonials page.

Should you have any further questions about how we can collaborate to produce a winning document, please contact us today or feel free to connect with Lyndall on LinkedIn.