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Australian Business Awards the complete guide

Australian Business Awards: The Complete Guide

Quick answer: Winning Australian Business Awards comes down to three things: choosing the right program, understanding exactly what judges are scoring, and backing every claim with specific evidence. This guide is my complete, regularly updated resource on Australian Business Awards. It covers why awards matter, how to choose the right program for where you’re at in […]

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Small business lessons learned in 10 years

Small Business Lessons I’ve Learned in the Past 10 Years

This post shares the biggest business lessons I’ve picked up over ten years of running The Professional Writer, from managing cash flow and building systems to the relationships, referrals and confidence that have shaped everything I do. If you’re a small business owner after real, lived business lessons rather than theory, this is what’s worked

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What makes an award-winning business

What Makes a Business Award-Winning?

A great story alone won’t make a business award-winning, though a good one will get you noticed. It’s steady revenue growth. It’s healthy profit margins and low reliance on the owner. And it’s evidence you can back up every claim with real numbers. Award judges are trained to score the same fundamentals a buyer would

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2026 Tweed Business Awards winners, business awards success story

Tweed Business Awards Success: Celebrating Outstanding Client Wins

There’s something special about the Tweed Business Awards. Beyond the trophies and applause, these awards shine a light on the grit, growth, and determination behind every successful business. This year felt particularly rewarding — and highly competitive. With more than 160 entries across the region, and an independent judging process conducted by Business NSW, the

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Business awards strategy

Business Awards Strategy: Why Smart Planning Matters

What is a business awards strategy, and why does it matter?  A business awards strategy is a proactive plan for selecting the right awards, crafting standout submissions, and building the proof points that judges look for. With the right strategy in place, you’re not leaving results to chance—you’re positioning your business to win.d. Let’s explore

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Writing a winning business award submission

Writing a Winning Business Award Submission: An Expert’s Guide

Winning a business award submission takes more than good writing. It takes clear strategy, real evidence and a story that connects with judges. This guide draws on over a decade of experience and more than 300 submissions written, with a 95.75% success rate for finalist placings and category wins. It covers the most common mistakes

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Local business awards - Tips for success

Are Local Business Awards Really Worth Your Time?

Local business awards might look glamorous from the outside, but if you run a busy small business, it’s entirely natural to wonder whether they are actually worth the effort. Are they just a popularity contest? Do bigger businesses have an unfair advantage? And where do you even start with the seemingly endless entry forms? In

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How to become a thought leader, what is a thought leader, blog post writer, award nominations writer, The Professional Writer, Lyndall Guinery-Smith

How to Become a Thought Leader in 2026

Establishing genuine influence and authority in your industry requires more than just expertise. It demands the human elements that no artificial intelligence can replicate. As a thought leader, your authentic experiences, insights, and connections create impact that resonates with real people seeking real solutions. What is Thought Leadership? Leadership in business has evolved significantly, yet

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enter business awards, why you should enter business awards, help with business award application, professional writer, business award nomination writer

Top 10 Reasons for Entering Business Awards in 2026

If you’re considering entering business awards in 2026, you’re making a strategic move that could transform your business trajectory. Recent studies show that organisations that participate in business awards experience significant growth and increased market visibility. Let’s explore the top 10 reasons for entering business awards in 2026 and how they can benefit your organisation.

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Working with a professional writer, Lyndall Guinery-Smith professional writer

How to work with a Professional Writer

Want to know how to work with a professional writer? As a small business owner, you’re an expert in your field. Whether you’re a fantastic plumber, a brilliant consultant, or an innovative service-based businessperson, you know your craft inside and out. But when it comes to attracting new customers, writing about your business can feel

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