Mention the term ‘case study’ and most people’s eyes glaze over as their attention wanes. Simply by changing the title to ‘client success story’, we take a whole new approach. So, what is a client success story? A client success story is an article or blog post that provides an insight into your customer experience. […]
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Connecting with your ideal clients isn’t always as straightforward as you’d like it to be. The following communication tips will help you craft your message so it’s more likely to attract the attention of those elusive prospective customers! Tip 1: Know your target customers How do we get to know people? We ask questions – and
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These 7 simple Company Profile tips may be helpful if you’re struggling with what to include and what to leave out of this important document. The tips are designed for a multi-page Company Profile, such as those used by many business in the construction, cleaning and real estate industries, just to name a few. Following
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So, you want to know how to get customers to trust you and your business? Here are the details … As you probably already know, people buy from businesses they know, like and trust. Once they get to know and like your business, you’ll need to understand how to win your customer’s trust. It’s often
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So, you want to know how to get customers to like you and your business? Here’s the lowdown… These days, every business should have an online presence, because the first thing a prospective customer does is Google you! The purpose of your company’s website is to introduce your business, your products or services and to
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