Grow your small business

Small business lessons learned in 10 years

Small Business Lessons I’ve Learned in the Past 10 Years

This post shares the biggest business lessons I’ve picked up over ten years of running The Professional Writer, from managing cash flow and building systems to the relationships, referrals and confidence that have shaped everything I do. If you’re a small business owner after real, lived business lessons rather than theory, this is what’s worked […]

Small Business Lessons I’ve Learned in the Past 10 Years Read More »

What makes an award-winning business

What Makes a Business Award-Winning?

A great story alone won’t make a business award-winning, though a good one will get you noticed. It’s steady revenue growth. It’s healthy profit margins and low reliance on the owner. And it’s evidence you can back up every claim with real numbers. Award judges are trained to score the same fundamentals a buyer would

What Makes a Business Award-Winning? Read More »

What Business Awards Judges look for in your submission

What Business Awards Judges Look for in Your Submission

Business awards judges are looking for three things above all else: a submission that answers the criteria precisely, a story backed by real evidence, and an entry that feels human rather than generic. This post breaks down what separates a shortlisted entry from one that goes straight in the “no” pile, why generic or unedited

What Business Awards Judges Look for in Your Submission Read More »

AI search changes website rules

Why AI Search Changes the Rules for Your Website

AI search tools like Google’s AI Overview, ChatGPT, Claude and Perplexity now write full answers instead of showing a list of links. To get picked as a trusted source, your website needs simple copy, clear headings, FAQs, fast loading and good accessibility. If you wait too long to update your site, you risk losing visitors,

Why AI Search Changes the Rules for Your Website Read More »

2026 Tweed Business Awards winners, business awards success story

Tweed Business Awards Success: Celebrating Outstanding Client Wins

There’s something special about the Tweed Business Awards. Beyond the trophies and applause, these awards shine a light on the grit, growth, and determination behind every successful business. This year felt particularly rewarding — and highly competitive. With more than 160 entries across the region, and an independent judging process conducted by Business NSW, the

Tweed Business Awards Success: Celebrating Outstanding Client Wins Read More »

How to win real estate awards

How to Win Real Estate Awards – Without the Guesswork

Discover how to use real estate awards as a strategic tool rather than a vanity exercise. This article explains what judges are really looking for, how to decode the criteria, and a simple three‑step structure you can use to answer almost any question clearly and convincingly.

How to Win Real Estate Awards – Without the Guesswork Read More »

Business awards best practice

How Do You Apply Business Awards Best Practice for a Winning Entry?

Summary: This article explains business awards best practice so you can turn your real achievements into clear, credible and persuasive award entries. It covers criteria alignment, evidence, sustainability, careful use of AI, structure and editing to help your submission stand out to the judges.   Let’s Explore Business Awards Best Practice Business awards best practice

How Do You Apply Business Awards Best Practice for a Winning Entry? Read More »

Write my business award submission

Before you say “Help me write my business award submission”, Read this…

If you’ve ever caught yourself thinking, “I wish someone could help me write my business award submission,” you’re not alone – and there are a few things it helps to understand first. As a business awards strategist and writer who has worked on countless submissions across different industries, I’ve never believed that great award submissions

Before you say “Help me write my business award submission”, Read this… Read More »

Business awards strategy

Business Awards Strategy: Why Smart Planning Matters

What is a business awards strategy, and why does it matter?  A business awards strategy is a proactive plan for selecting the right awards, crafting standout submissions, and building the proof points that judges look for. With the right strategy in place, you’re not leaving results to chance—you’re positioning your business to win.d. Let’s explore

Business Awards Strategy: Why Smart Planning Matters Read More »

Writing a winning business award submission

Writing a Winning Business Award Submission: An Expert’s Guide

Winning a business award submission takes more than good writing. It takes clear strategy, real evidence and a story that connects with judges. This guide draws on over a decade of experience and more than 300 submissions written, with a 95.75% success rate for finalist placings and category wins. It covers the most common mistakes

Writing a Winning Business Award Submission: An Expert’s Guide Read More »

Scroll to Top