Are you happy to blend in with other similar businesses or would you prefer to stand out from your competition? You want to stand out, you say?! But how….? By tapping into the power of business storytelling. Stories have the power to captivate, engage and connect with the reader. They can often move us to […]
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Do you struggle to find time to write blog posts? If you do, you’re not alone. In a recent survey of small business owners, 68% of respondents said the number 1 reason they don’t write blog posts is because they don’t have the time. So, why is it important to write blog posts anyway? Here
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Want to know how to build trust with your readers – and get them to buy? If you want people to buy from you, they need to first know, like and trust you. A good website will provide enough information for interested readers to get to know and like you, but influencing a reader to
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Do you want to win more business? These About Us page tips will get you started… Take a close look at the About page of your website. Does the page provide the information your customers are looking for, or is it a boring re-hash of your Company History? Whether you realise it or not, your
How to write the best About Us page for your site – Top 5 tips Read More »
Do you need to write business articles on a regular basis? When you sit down to write as article for your company’s newsletter or blog, do you struggle to find ideas? Stop wasting your valuable time. Try one or more of the following tips from the toolkit of a Professional Writer. 1. Look at your
Writing business articles: Top 10 Ideas Read More »
OK – so you’re keen to write an article and have it published in your industry magazine, online journal or local newspaper. Most publications are happy to accept article submissions from your small business – as long as your story has an interesting angle!  So, what’s the key to success? Following are 5 quick tips
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