Category: Grow your business

7 attributes of an award-winning business

7 Attributes of an Award-winning Business

We’ve written hundreds of business award submission over the years, telling the stories of some incredible businesses in the process. A lot of businesspeople want to win an award, but not every business is successful in their quest. So, what makes an award-winning business? What makes one business stand out from the crowd? This blog

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compelling testimonials, how to get red hot testimonials from clients

Compelling Testimonials : Top Tips for Powerful Feedback

Receiving compelling testimonials from clients is a rewarding experience for any business. However, sometimes our testimonials can fall short of capturing the true essence of our product or service offering and impact. To truly showcase the value we provide, it’s essential to encourage clients to write testimonials that go beyond generic praise and instead offer

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Business blogging is a vital element of marketing

Business Blogging – How It Drives Growth

In our ever-changing digital world, some business owners are sceptical about the relevance of business blogging. However, various studies show that blogging actually plays a significant role in brand awareness, driving leads to your business and the subsequent business growth that occurs. This post is designed to help proactive business owners understand why blogging for

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An image of two fists bumping, human connection

Creating Connection: 7 Key Copywriting Strategies

Building strong relationships starts with creating connection. Whether it’s a relationship with your spouse, family or friends or with customers, connection is the basis of all great relationships. Creating a strong connection with your target audience should be a key goal of any business owner, whether you’re just starting out or you’ve been in business

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Why core values matter, business core values, The Professional Writer

Why Core Values Matter in Business

When it comes to business, core values are incredibly important. In fact, consumers are increasingly buying from companies whose values align with their own. This is why it is so important for your business to have clearly defined core values that you stand behind. Without them, you will find it difficult to create a strong

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website-content-updates

7 Reasons to Update Your Website Content

You know you need to update your website content on a regular basis. But when was the last time you refreshed your site? If it’s been a while, you’re not alone. Many business owners neglect to update their website regularly, which can be a big mistake. In today’s digital age, websites need to be constantly

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Blogging for business, business blogging, how to use blog posts to grow your busienss

7 Business Blogging Tips to Help You Grow

Whether you’re running an online business or a traditional bricks and mortar operation, your website is your shopfront. If you want to be found on search engines and engage your readers, it’s important to regularly update your website content. This article discusses a number of business blogging tips to help you create and publish regular

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2022 marketing plan

How’s Your 2022 Marketing Plan Looking?

Most small business owners we talk to say they’d like to generate more business and increase their turnover. After all, isn’t that WHY you’re in business? So, have you developed your 2022 marketing plan yet? Planning and consistency are key to marketing success. Your Marketing Plan for 2022 doesn’t have to be complex Sit down

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