There’s no doubt that winning business awards can do wonders for your business. Winning can boost morale amongst yourself and your employees – plus it can be fabulous for publicity, brand awareness and your profile. There’s a range of reasons you should enter. A lot of businesses have the capacity to win an award. However, […]
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Your Business Review is due What’s in focus for your business over the next 6 months? Not sure? It’s time for a business review. Yes, we’re almost halfway through 2017! I don’t know where the first six months of this year disappeared to, but July is almost upon us. Why undertake a Business Review? With
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If you’ve been in business for at least a year or more, and you’ve experienced growth and success during that time, there are a few good reasons why you should enter business awards… 1. An opportunity to audit your business The application process itself can be a wonderful opportunity for carrying out a critical analysis
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Succeeding at business networking has proven a successful tool in growing my business. I’ve found networking to be much more effective than any advertising I’ve done, and have secured many lucrative contracts through people I’ve met at networking events. Australia’s networking queen, Robyn Henderson of Networking to Win says, “Not only is networking an essential
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If you’ve taken the time to identify your target market, you’ll want your marketing message to truly connect with your ideal client. Whether you’re writing website copy, a blog post, article or advertisement, you must write with your reader in mind if you want to make a connection with them. Here are some tips to
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Is your marketing attracting loads of new clients into your business? Would you like to get more engagement from your customers? An Ideal Client Profile may be the answer! Do you actually know who your target market is? If you said “everyone”, you ‘re probably wasting valuable time and money. Instead of trying to market
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Looking to stay ahead in small business? Being a business owner can be lots of fun, but it can also be tough. It’s easy to get into a bit of a rut when you just keep on doing what you do, day in day out. If you really want to stay ahead in small business,
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Are you wondering how to generate blog post ideas for your business site? If you’re thinking about it from the business owner’s perspective, you’re doing it wrong…. Here’s why. Your blog posts should be all about your customer and how you can add value for them, not just about your business. Blog posts offer the
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These 7 simple Company Profile tips may be helpful if you’re struggling with what to include and what to leave out of this important document. The tips are designed for a multi-page Company Profile, such as those used by many business in the construction, cleaning and real estate industries, just to name a few. Following
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So, you want to know how to get customers to trust you and your business? Here are the details … As you probably already know, people buy from businesses they know, like and trust. Once they get to know and like your business, you’ll need to understand how to win your customer’s trust. It’s often
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