So, you want to know how to get customers to trust you and your business? Here are the details … As you probably already know, people buy from businesses they know, like and trust. Once they get to know and like your business, you’ll need to understand how to win your customer’s trust. It’s often
So, you want to know how to get customers to like you and your business? Here’s the lowdown… These days, every business should have an online presence, because the first thing a prospective customer does is Google you! The purpose of your company’s website is to introduce your business, your products or services and to
Want to become known online? Attracting prospective customers and getting them to buy from you online can be challenging. The first step in successfully cultivating a great relationship with your customers is to get them to know, like and trust you. This post is the first in a three-part series I will be publishing on
Are you wondering how to create an outstanding Company Profile that will win more business? You’re not alone! It’s a process I’ve often been asked about in my career as a professional writer. You may already have a Company Profile, but perhaps it’s not getting the response you require. Or maybe you’re at the starting
Want to attract more business in the New Year? Yes? How’s your website looking? Will your site help or hinder your business growth? For most people, the first point of contact is Google. Have you tried a web search on your business name? What does your digital footprint say about your business? What do your
Coming up with a simple blog post schedule has helped me to be more productive with my blogging. One thing that’s always been a challenge for me is blogging on a regular basis – I know I’m not alone in this. I have all good intentions of publishing a post every week but life and
If you’re about to write or rewrite the framework for your business, you might want to read over these business plan mistakes to avoid first. Compiling a business plan can be a daunting task, but knowing some of the pitfalls and business plan mistakes to avoid can make your job  easier. Whether you’re applying for
Do you struggle to find time to write blog posts? If you do, you’re not alone. In a recent survey of small business owners, 68% of respondents said the number 1 reason they don’t write blog posts is because they don’t have the time. So, why is it important to write blog posts anyway? Here
We’d all love to have an outstanding About Us page on our website, wouldn’t we? So what is it that makes one About Us page outstanding, while others are so dry? A captivating About Us Page holds the reader’s attention as it tells our story and outlines how we help our customers. In order to
Have you ever noticed how some blog posts and websites engage the reader, holding your interest, while others are so boring that you want to click away? Once your prospective customer has found your website, you want to pique their interest. Then you can form some level of connection with them, so they may get
