Building Your Brand
To capture attention and build your brand, you must have something worth talking about... what’s your story?
As an experienced, results-driven professional writer, I can help you shape your story to engage, empower and persuade your customers.
My goal is to help your company stand out, build strong ongoing client relationships and help grow your business and your brand.
My name is Lyndall Guinery-Smith, and I’m The Professional Writer. As a freelance copywriter, I’ve been dedicated to providing a quality, cost-effective writing service to Australian small businesses since 1998.
I have a strong background in the Real Estate industry and I am a specialist Property Copywriter.
I also help lots of tradies and other small businesses write or improve their Website Content and Company Profiles.
With the use of my professional writing service, your story can be told through:
Website content, About Us pages and Staff Profiles, Company Profiles, Real Estate Descriptions, Magazine articles, e-Books, Business Proposals & Business Plans, Tender Documents, Award Nominations and Marketing materials of any kind.
If you need something professionally written, contact me for a quote.
The Professional Writer – Delivering smart small business marketing solutions
Nicole WardOwner/Designer / Love Me Chocolate Bouquets
Lyndall not only made my website look and sound professional, she saved me a lot of time trying to write it myself. I was looking for a unique and creative website and Lyndall’s personal touch brought everything together – I’m thrilled with the end result. Without a doubt, Lyndall should be at the top of your list to speak to. Thank You for all your creative work.
Michael Abdul-MassihNational Sales Manager / Comet Transport
We wanted a fresh approach for our Comet brand launch - we needed informative, easy-to-read wording which would speak directly to our customers. Lyndall was able to digest a large amount of information provided by us to quickly gain an understanding of our business and the outcome we were aiming for. She asked good questions which helped us reach our end goal, and provided an additional perspective which has really opened our eyes about the way we present and market our brand. The Professional Writer provided friendly service with quick turnaround, a seamless process, was easy to work with, excellent value for money and she delivered a great result.
Robert McElhonePrincipal/Director / Ray White Chatswood
We regularly use Lyndall for our copy writing, website and social media. She is extremely reliable and very good at what she does.
Jacqueline Smith/ Financial Planner
Lyndall’s skills as a professional writer are outstanding. It's certainly worth outsourcing my marketing work to her. For the relatively small investment I make, she can have a project completed in less than half the time it would take me to do the same thing.
Mark Nikolajenko/ Mark The Marketer
Lyndall was fantastic! I’m very pleased with the service provided and quality of content. I would happily recommend anyone in business to The Professional Writer.
Graham Green/ Coldwell Banker Property Direct
Lyndall knows exactly how Real Estate works, and it shows. To achieve the best results in everything, seek out the most specialised operator and watch your business grow.
Amanda Scott/ Peace Within
I was so grateful to have Lyndall's professional help and assistance. Lyndall's writing and description of my work my business was so powerful. "Leave it to a professional" - as they say!
Gavin Keith/ RBR Property Consultants
Lyndall has the ideal combination of extensive Real Estate experience and an enviable ability to find just the right words.. She produces a more polished and professional approach, which in turn brings us more business. We're ecstatic with the results Lyndall helps us achieve for our clients and our business.
Vicki RobertsSenior VET/Capacity Building Consultant / United Business Services Pty Limited
I consider it a privilege and a pleasure to work with Lyndall. She continually goes the extra mile and I would highly recommend her for any corporate writing project.
Mike Gates/ The Walking Wizard
With her superior marketing and writing skills, Lyndall has become my Professional Writer and I have absolutely no qualms about recommending her. Lyndall is the type of person you’d want to take to the battle trenches – she'll always watch your back and do right by you.
Sam CapraManaging Director / Ray White Bondi Junction
Our new Corporate Profile has definitely helped us win more business. We couldn’t ask for a better result and highly recommend using Lyndall, whether it’s for specialist Real Estate copywriting or any other industry. She really knows how to make a Company Profile shine!
Maher ChamsineDirector / CBS Engineers
The end result far exceeded our expectations. We would highly recommend Lyndall's services to any business in need of an expert Company Profile writer.
Steven BurgessLicensed Builder & Proprietor / Evolution Construction & Design
Dear Lyndall, We would like to thank you for both your professionalism and prompt replies in relation to our Company Profile booklet and our web content. From our initial call, you alleviated all our concerns and seemed to ask all the right questions, not only saving us time, but the stress of having to write this on our own. We look forward to working with you in the future and wish you all the best.